The reason for the popularity of the building advertising machine has a lot to do with its own function:
1. The development speed of building advertising machine is fast, and the communication effect is good. This is the reason why the building advertising machine has a wide audience. It can cover office buildings, shopping malls, real estate, hotels and other public places. The number of network sockets cannot be ignored. The content is played several times a day, and the audience can imagine it. We believe that the building advertising machine has created a new space and time for TV advertising. With the development of time, the building advertising machine captures people's boring subdivision of time and space. In the narrow elevator waiting hall or elevator, the use of advertising machine is maximized. Therefore, this special new advertising communication has a mandatory viewing effect.
2. Building advertising machines are more targeted
The advertising of building advertising machine is a new type of media, using audio, video and other multimedia playback technology, supporting a variety of file formats, playing wonderful and beautiful advertising pictures and beautiful music, which naturally attracts people's attention. This is the second reason why the building advertising machine has been developing rapidly. From the perspective of the audience, the establishment of online advertising is mainly aimed at business owners, management personnel, civil servants and high-income white-collar workers. It distinguishes people's positions and targets white-collar workers and high-consumption groups with low ratings of traditional TV commercials.
Elevator double screen advertising machine
3, the building advertising machine has large information capacity
You can make programs and play them instantly, with colorful content and clear pictures. Moreover, the content is not limited to advertisements, but also includes programs. Including topics, columns, categories, animation, interstitial ads, real-time clock, weather, rolling captions, etc. This is the third reason for the popularity of building advertising machines.
4. Low cost of building advertising machine
The best price-performance ratio of mass media, its prices are different, the operating cost is the lowest compared with newspapers, weekly magazines, radio stations, etc., and the building advertising machine only needs a one-time investment, and the cost is relatively low.
